Commercials: Mastercard Spoof Going for the Double Twist
This is a hilarious commercial. The tone gets you thinking one way, then they hit you with a twist that changes the whole tone. They finish it off with another twist. This is classic mythological storytelling … it’s got all the elements; hero, heroine, mentor, trickster, the false path.
One of the things about storytelling (especially with movies) is if you don’t have that first twist in addition to the one at the end, the story is over before it really begins. Ever feel like something is missing from a story? That’s what it is. The hero has to go down the wrong path before he/she finds the right one and goes on to victory.



(9 votes, average: 3.67 out of 5)

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